Iconic World Cup Jerseys: Germany 1990

For both casual and hardcore football fans, each World Cup has the power to capture a special moment in time and engrave it in our memories. Not only on the sports side, but regarding a whole era, encapsulating culture and fashion and music, a perfect snapshot of a fleeting moment in history. And the 1990 Germany home jersey has the ability to bring back that nostalgia in every retro soccer fan.

Although the design made it’s debut in the 1988 Euro, where Germany lost to the Dutch champions in semifinals, the Germans made the unusual decision to keep the kit for the upcoming World Cup, at Franz Beckenbauer’s request according to the legend. A clean break from a long account of monochrome kits, the design created by the brilliant Ina Franzmann featured the black, red and yellow stripes of the German flag across the chest and sleeves, striking at both close and far.


A design that good deserved a second shot. And the German national team delivered. After defeating resoundingly Yugoslavia and the United Arab Emirates (4-1 and 5-1 respectively), they met with the surprising Colombian squad, that managed to snatch a 1-1 tie from the future champs.

After that, the Mannschaft met their nemesis, the Netherlands, and the Germans were looking for revenge from the 88 Euros defeat. And they surely got it in San Siro, with a 2-1 victory with goals from Klinsmann and Brehme. That game is infamously remember for the image of Rijkaard spitting on Andreas Brehme. In quarterfinals, they met Czechoslovakia who put on a great fight, barely winning 1-0 with a penalty goal from Lothar Matthäus.

At semifinals, England awaited. After some solid performances, the English were sure that finally football was coming home. And the semis were indeed hard fought, with the Germans (playing in their away green kit this time) going ahead with Brehme’s goal in minute 60, but Lineker managed to score the equalizer in the 80th. Extra time went by with no changes, and then the penalty shootout came. What seemed like a nerve wrecking moment for both sides, became a show of German confidence. No German missed a penalty, and Pierce and Waddle failed to score.

And then, the final. Another revenge scenario, this time in front of Diego Maradona’s Argentina, who defeated them in the 1986 final 3-2 in a great display heart and football. The whole world was expecting for this game, and what we got, well… it was something. 


What was expected to be an attractive attacking match from both sides, ended up being a dull show. While the German team dominated their rivals (they ended with 23 shots and 16 scoring chances, against only one shot on goal for the Argentinian side) they weren’t able to turn that into goals, until a controversial penalty was awarded to them on the 85th minute. Andreas Brehme then faced Sergio Goycochea from the penalty spot, the great goalkeeper that had kept Argentina alive on previous rounds saving key penalties in shootouts against Yugoslavia and Italy in quarter and semifinals.

But this time, Sergio couldn’t stop Brehme’s solid crossed strike, although he was close. By then the die was already cast, and the Argentinans couldn’t react. Germany was the new World Cup Champion. And just like that, with the image of Lothar Matthäus lifting the cup, the 1990 jersey became a cult icon in soccer history.

Our 1990 Germany collection re-imagines that iconic jersey design in modern canvases. From t-shirts to sweatshirts to hoodies, including Champion Brand garments, we aim to bring back that retro look with a casual streetwear twist.


Cult Heroes – Carlos Valderrama (1990 FIFA World Cup)

Valderrama vs. Germany in the 1990 World Cup

There are few players with a look so iconic that they are easily recognized all around the world by both fans and casuals. With his long blond curly hair, Carlos Valderrama is one of them. His image wearing the Colombia yellow jersey with blue and red stripes on the shoulders in 1990 is an unforgettable one for Latin American soccer fans.

The Colombian was a different kind of player, one of a kind. His pace was slow as a snail, he didn’t score a lot for an attacking midfielder. Physically, he didn’t look like a world class athlete. But his playmaking was way ahead of his times, with a passing ability and game vision that could rival with Xavi, Iniesta or Modric.

Valderrama had an outstanding career with his national team where he led the Cafeteros 3 times to the Copa America Semifinals and 3 World Cup participations, bringing them to the forefront of the international football scene.

El Pibe also had a long club career, playing in several teams in his native Colombia (Unión Magdalena, Millonarios FC, Deportivo Cali, Independiente de Medellín, and Atletico Junior de Barranquilla), Montpellier in France, Valladolid in Spain, Tampa Bay Mutiny, Miami Fusion and Colorado Rapids in the United States’ Major League Soccer. He was set to play once again in his first club Unión Magdalena at age 42 and close his playing days where they began, but after missing his first training session (was set at 6:30 AM and he woke up at 8:00 AM), he decided that it was better to call it quits and let go.

He was named twice “Best South American player of the Year”, in 1987 and 1993 and was part of the FIFA 100, a list of what they considered the best players in history up to 2004, made by the Football Association and Pele to celebrate the 100th year of the organization.

His 1990 World Cup game in the Giuseppe Meazza/San Siro Stadium against the German team, who ended up winning the competition, is the quintessential Valderrama performance. Even though the most remembered play was his brilliant through ball to Freddy Rincon for the goal that tied the match in the 91st minute, the complete game was a Colombian exhibition of beautiful passing and attacking game, totally controlling the pace and rhythm, and it could have easily ended with a victory for the South American side.

Long after his retirement, el Pibe Valderrama remains a cult icon for football followers all around the globe, and specially in Latin America.

Inspired by this Valderrama’s performance, we released our Retro 1990 Colombia Jersey Sweatshirt,  an homage to Carlos and his team with a contemporary streetwear twist.

Colombia 1990 Soccer Jersey Sweatshirt
Colombia 1990 Soccer Jersey Sweatshirt

1994 – Spain vs. Italy – The Bloody Jersey

Luis Enrique and his Bloody Jersey.

July 9th, 1994 was a rough day for the Spanish Football fans. The “Red Fury” played their quarter-final match against the 3 times World Cup Champions, Italy, after a convincing 3-0 victory over Switzerland. A strong squad that packed their midfield with defensive minded players and one or no striker at all, a very different style than the usual Iberic team.

The Azurri scored first, with a brilliant long range strike from midfielder Dino Baggio (no relation to striker Roberto Baggio) that went pass Zubizarreta, one of the best goals of the 1994 World Cup no doubt.

Then, it happened. Minute 48, after a cross from Goikoetxea looking for Luis Enrique inside the box. The Asturian midfielder went for the ball and hell broke loose. The elbow of Mauro Tassotti went straight to his face, shattering his nose and making a bloody mess. Definitely a penalty should have been awarded, along with a red card for Tassotti, but neither the referee or the linesmen noticed the aggression.  

Later on the Spanish equalized the score with a goal from Caminero, but the damage was already done. Mentally, the Spaniards were thrown off and lost focus. Even though they had several opportunities to close the game, they weren’t able to turn them into goals. With the clock ticking and an extra time looming, in the 88th minute, Italy threw a great counter attack, finished by the brilliant striker Roberto Baggio after dribbling Zubizarreta.

Until 2010, this was one of the best shots of the Spanish Team to win the cup, and one of the most painful memories for the Iberian supporters and Luis Enrique himself.

Inspired by this iconic moment, we released our “Bloody Jersey”, a reimagined design that draws influence from the 1994 Spain away jersey, splattered with blood, that is still engraved in the minds of millions of spanish supporters around the globe.

Bloody Jersey - Spain 1994 Football Jersey
Bloody Jersey – Spain 1994 Football Jersey